BANJO, Kudirat AdeolaDepartment of Insurance and Actuarial ScienceCollege of Applied Social ScienceLagos State University of Science and Technology, Ikorodu, Lagospeaceadeolabanjo@gmail.comOLUFAWO, Henry SijiDepartment of Insurance and Actuarial ScienceCollege of Applied Social ScienceLagos State University of Science and Technology, Ikorodu, LagosOGUNLAMI, Kayode OlayiwolaDepartment of Insurance and Actuarial ScienceCollege of Applied Social ScienceLagos State University of Science and … Read more

ABSTRACT Cost leadership strategy thrives on operational efficiency and convey strategic advantage on firms in price-sensitive markets. It emphasizes efficient utilization of resources. This study based on data obtained on customer service centres of four telecommunication firms used data envelopment analysis to determine operational efficiency of these facilities and compare differences in efficiencies between these … Read more

ABSTRACT This study examined the relationship between market-dynamic sensing and marketing resilience of domestic Airlines in Nigeria. The study treated market-dynamic sensing unidimensionally, but decomposed marketing resilience into situation awareness, coping-with-change, marketing adaptability and resilient marketing ethos. The study adopted a descriptive research design and collected primary data through cross-sectional survey; using a structured questionnaire. … Read more

ABSTRACT                                                       The purpose of this study was to investigate the relationship between patients’ mind engagement and Patronage of public hospitals in Port Harcourt. The population for the study comprised fifty thousand (50000) estimated patients of the 8 public hospitals in Port Harcourt while the sample size consist three hundred and eighty-one (381) patients of public … Read more

ABSTRACT The motivation to assist servers, to reward service personnel, to gain or sustain future special service, to gain or uphold social regard such as approval, status, liking and fulfilling felt duties and obligations primarily drive tipping. This study examined the factors that motivate tipping behaviours of customers in Nigeria’s restaurant context. The study used … Read more

ABSTRACT The study examined determinants of profitability of deposit money banks in Nigeria. Branch network, IT deployment and number of staff were used as independent variables while Return on Asset (ROA) was used as a proxy of profitability which served as dependent variable in the study. This study adopted a descriptive research design; and sampled … Read more

ABSTRACT The study examined the association between academic mentorship and lecturers’ performance in tertiary educational institutions in Bayelsa State. The basic aim of the study was to determine the link between academic mentorship practices (active listening, collaborative learning, shared experience, and corrective feedback) on lecturers performance. The study utilized data collected from a sample of … Read more

ABSTRACT It is expected that revenue generated by the government should be used to grow both the real and financial sectors of the economy. The extent to which capital market as an engine room for capital formation and economic growth, is impacted by government oil revenue is a subject worthy of consideration especially in an … Read more

ABSTRACT This study examined the connection between service capacity utilization and competitive advantage of private medical service providers in the Rivers State. The survey research method was espoused for the study on a population encompassing one hundred and seventy private medical service providers. The Taro Yamane’s formula was used to arrive at one hundred and … Read more

Ethics is a comprehensive issue covering all aspects of life. Accounting includes accounting services and is one of the jobs based on discipline. The profession is associated with issues of property and assets of people in the society. Ethical principles or ethics comprise sets of spiritual values and principles. All individuals have such set of … Read more