IBEGBULEM, Andreas Brutus, Ph.D
Department of Business Administration
Faculty of Administration and Management Sciences
Delta State University of Science and Technology, Ozoro
Delta State, Nigeria.
Orcid: https://orcid.org/0009-0000-0892-7474
bruabel2512@gmail.com
ONORIODE, Omorho Humphrey, Ph.D
Corresponding Author
Department of Business Administration,
Faculty of Administration and Management Sciences
Delta State University of Science and Technology, Ozoro
Delta State, Nigeria
Orcid: https://orcid.org/0009-0009-4964-1187
onoriodehumphrey74@gmail.com.
ABSTRACT
The study examined the influence of innovative, achievement and role cultures on performance of
hospitality industries in Nigeria. The cross-sectional survey research design was used as methodology.
The population of the study comprised of 6,000 hospitality firm staff across the five South East State
of Nigeria. A sample size of 1,153 employees was drawn from the population, using Borg & Gall
formulae of which 929 copies of questionnaires were duly completed and returned; showing 96%
response rate. Research hypotheses were tested using regression analysis which was carried out with
the aid of Statistical Package for Social Science (SPSS) version 23. Statistical values of 0.798, 0.537
and 0.431 for innovative culture, achievement culture and role culture were obtained respectively at
5% (0.05) level of significant. Based on the findings, the study concluded that innovative,
achievement and role cultures have positive and significant relationship on performance of hospitality
industries in Nigeria. The study recommends among others; that hospitality companies should
increase positive perceived organizational support by increasing innovativeness received by
employees through the implementation of administrative policies that are fair enough for all
employees to provide support for a good work environment and working conditions, and maintain
supervision support for employee work.
Keywords: Innovative, Achievement, Role Cultures, Performance