AKANI, Godspower Henshaw1, OGAN, Henrietta Ingo2 & EHIO, Victor Nzeyele3 1,2,3 Department of Marketing, Faculty of Administration and Management, Rivers State University akani.godspower@ust.edu.ng Abstract This study investigated the relationship between innovation focus and customer retention in private media establishments in Rivers State. Customer retention was assessed through three key indicators: customer involvement, service quality, and … Read more

Igba Akpoesiri Christopher¹ | Onyinye Ogomegbunam Mgbemena² ¹ Department of Economics, College of Management Sciences, Michael Okpara University of Agriculture, Umudike, Abia State, Nigeria ² Department of Economics, Michael Okpara University of Agriculture, Umudike (Supervisor) Correspondence: igbaakpoesirichristopher@gmail.com Submission Category: Original Research Article | JEL Codes: I32, Q54, C22, O55 Abstract Nigeria’s multidimensional poverty crisis—affecting 133 … Read more

DAMIAN-OKORO, Inetimi Roseline1, AKANI, Godspower Henshaw2, and AKANI. Ejiro Anthonia3 1,2Department of Marketing, Faculty of Administration and Management, Rivers State University, Nkpolu-Oroworukwo, Port Harcourt, Nigeria. Corresponding author: akani.godspower@ust.edu.ng  orcid number 0000-0001-7196-2248 Abstract The focus of this study was to examine the relationship between sponsorship marketing and customer patronage in Nigerian betting firms. Customer patronage was … Read more

IGHOROJE Ese James Department of Finance, Southern Delta University Ozoro. Eseroji@gmail.com Abstract Cashless policy was introduced to modernize the payment system, reduce the cost of cash handling, curb illicit financial flows and drive financial inclusion. The study examined Central Bank of Nigeria’s Cashless Policy and soundness of deposit money banks in Nigeria, Specifically, the study … Read more

Theme:“ENHANCING RESEARCH IMPACT IN ADMINISTRATION AND MANAGEMENT: STRATEGIES FOR SUSTAINABLE DEVELOPMENT IN AN EMERGING ECONOMY.”DATE: OCTOBER 13-14, 2025

SHERIFF Akanji Ibrahim1, LUKMAN Adebayo-Oke Abdurauf P.hD2 & YUSUF O. Quadri3Department of Accounting and Finance, Kwara state University, Malete, Nigeria.Sheffygold001@gmail.com, +2348136488288 AbstractGlobally, sustainable housing development is a critical objective nations strive to achieve, particularly in Nigeria, where a population of 400 million is projected by 2050. This research investigates the how macroeconomic factors moderate the … Read more

IKE, Ndubuisi Ogbonnaya Rogers1 SUKA Lenu Charles Adamgbo, Ph.D212Department of Finance, Faculty of Administration and Management, Rivers State UniversityNkpolu-Oroworukwo, PMB 5080, Port Harcourt, NigeriaEmail: ndubuisiike@yahoo.com, adamgbo.suka@ust.edu.ng AbstractThe study examines the effect of the marginal efficiency of capital theory on the asset value of quoted foods and beverages manufacturing firms in Nigeria. the parameters of the … Read more

Dr. Suka L.C. Adamgbo1, Dr. Samuel Dibiah2, Dr. Edeh, B. M.31,3Department of FinanceFaculty of Administration and ManagementRivers State University, Nkpolu-Oroworukwo Port Harcourtadamgbo.suka@ust.edu.ng2Department of Banking and FinanceCaptain Elechi-Amadi PolytechnicRumuola, Port HarcourtSamuel.dibiah@portharcourtpoly.edu.ng AbstractThis study examines the effects of digital financial innovations on financial deepening and real growth in Nigeria. There have been measures aimed at enhancing financial … Read more

Babajide F. FADAKA1 Yusuf Olatunji OYEDEKO21&2Department of Finance, Faculty of Management Sciences, Federal university Oye-EkitiCorresponding author: yusuf.oyedeko@fuoye.edu.nghttps://orcid.org/0000-0002-1513-7064+2348061386774 AbstractThe study evaluated how socio-economic factors affect financial inclusion accessibility among the rural dwellers Southwestern States, Nigeria. Cross-sectional survey research was employed. The target population of the study included both women and men living in the rural part … Read more

GBAFAH, Beauty L, PhdDepartment of Office and Information ManagementFaculty of Administration and ManagementRivers State UniversityE-Mail: Beautygbafah@Ust.Edu.Ng AbstractThis study showcases the influence of modern office automation on managers’ productivity of commercial banks in south-east senatorial district of Rivers State. The study adopted a descriptive survey design to acquire responses from respondents of 6 commercial banks in … Read more