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AKEKUE-ALEX NennaatonDepartment of MarketingFaculty of Management SciencesRivers state University Port Harcourtnennyalexa@gmail.comGLADSON-NWOKAH JulietDepartment of MarketingFaculty of Management SciencesRivers state University Port Harcourtjulietgladson24@gmail.comWORDU BenjaminDepartment of MarketingFaculty of Management SciencesRivers state University Port Harcourt ABSTRACTGreen practices and eco-friendly behaviours have received increased visibility due to green advertising. Whiledeveloped economies have witnessed significant research output on the subject of … Read more GREEN ADVERTISING AND PURCHASE INTENTION OF UNIVERSITY LECTURERS IN NIGERIA: THE MODERATING EFFECT OFPERCEIVED CORPORATE REPUTATION

ABDULKADIR JamiluDepartment of Business AdministrationFaculty of Management SciencesKaduna State Universityjameelabdulqadir@gmail.comDABO ZainabDepartment of Business AdministrationFaculty of Management SciencesKaduna State Universityzeemuhdabo@yahoo.comMUHAMMAD Rahilahtu AhmadDepartment of Business AdministrationFaculty of Management SciencesKaduna State Universityrahmulim@gmail.com ABSTRACTThis study examined the ERM COSO objectives on performance of insurance firms in Nigerian. The study used panel and correlational designs in investigating the effect of … Read more ENTERPRISE RISK MANAGEMENT OBJECTIVES AND PERFORMANCE OF LISTED INSURANCE FIRMS IN NIGERIA

ODUSANYA Kafiu SunkanmiDepartment of Business AdministrationLagos State University Ojo, Lagossunkanmiodusanya@gmail.comOSAGIE Reuben OgbeDepartment of Business AdministrationLagos State University Ojo, Lagosreuben.osagie@lasu.edu.ng ABSTRACTThis study examined whistleblowing and employee productivity in selected private secondary schools inLagos State, Nigeria. The research population was 193 staff of the selected schools. A sample size was 130was determined using the Taro Yamane formula. … Read more WHISTLEBLOWING AND EMPLOYEE PRODUCTIVITY IN SELECTED PRIVATE SECONDARY SCHOOLS IN LAGOS STATE, NIGERIA

ALIKORNWO Peter MezenyeDepartment of Office Technology and ManagementCaptain Elechi Amadi Polytechnic Rumuola, Port Harcourt, Nigeriapeter.alikornwo@ust.edu.ngECHENDU Sharon IfeomaDepartment of Office and Information ManagementFaculty of Management SciencesRivers State University Port Harcourt, NigeriaTalk2sharonn@gmail.comADIELE Goodluck ChidiDepartment of Office Technology and ManagementCaptain Elechi Amadi Polytechnic Rumuola, Port Harcourt, Nigeriaadielegoodluck5@gmail.com ABSTRACTThis study investigated the correlation between hybrid work models and agility … Read more HYBRID WORK-MODELS AND AGILITY OF INDIGENOUS OIL ANDGAS FIRMS IN RIVERS STATE

EWANLEN Donald O.Department of Entrepreneurship and Marketing,Federal University, Otuoke Bayelsa Stateewandon4@gmail.comWILMOT GospelDepartment of Entrepreneurship and Marketing,Federal University, Otuoke Bayelsa State ABSTRACTAgainst the backdrop of the fluctuating pattern of patronage of hotels, this study sought to unveil facilitymanagement practices of hotels that facilitate economic sustainability. This study specifically explored theinfluence of de-marketing and synchro marketing activities … Read more FACILITY MANAGEMENT PRACTICES AND ECONOMIC SUSTAINABILITY OF HOTELS IN YENAGOA: A MARKETING APPROACH

KANKPANG Alphonsus KechiDepartment of AccountingUniversity of Calabar, Calabardrkechi@gmail.comOGAR-ABANG John OyongDepartment of AccountingUniversity of Calabar, CalabarOKO John OdamaDepartment of AccountingUniversity of Calabar, CalabarANIMPUYE CaniceDepartment of AccountingUniversity of Calabar, Calabar ABSTRACTThis study examined effect of human resource cost (HRC) on profitability of quoted oil and gas firms in Nigeria.The study adopted staff remuneration cost, staff size and … Read more HUMAN RESOURCE COST AND PROFITABILITY OF OIL AND GASCOMPANIES IN NIGERIA

ANYANWU Cajetan ChineduNasarawa State University KeffiOHUROGU Davison UkachukwuNasarawa State University Keffi ABSTRACTThis study investigated effects of interest rate and money supply on stock market liquidity in Nigeria for the period 1985–2022. The study employed ex post facto research design. Secondary data extracted from Central Bank of Nigeria Statistical Bulletin and Nigerian Exchange Group Reports was … Read more STOCK MARKET LIQUIDITY IN NIGERIA: THE EFFECTS OFINTEREST RATE AND MONEY SUPPLY

ZUKBEE, John DanebariDepartment of AccountancyRivers State University, Port Harcourt.john.zukbee@ust.edu.ngWILLIAMSON Godwin Singtogswilly73@yahoo.com ABSTRACTThe present study examined the relationship between audit quality and the relevance of financial reporting inNigerian consumer goods manufacturing companies that are publicly listed. The investigation focused on analyzing data collected before the onset of Covid-19 pandemic. The research adopted a correlation research approach, … Read more AUDIT QUALITY AND THE RELEVANCE OF ACCOUNTING NUMBERS: EVIDENCE FROM NIGERIA

CHUKWUKA Ernest JeboliseDepartment of Entrepreneurship and Business InnovationFaculty of Management SciencesUniversity of Delta Agborernest.chukwuka@unidel.edu.ngIGWEH Florence KonyeDepartment of Business AdministrationFaculty of Management SciencesUniversity of Delta Agborflorence.igweh@unidel.edu.ng ABSTRACTThis study assesses the relationship between feasibility study and entrepreneurial success. A descriptive research design was adopted. Data were obtained from questionnaire and tested using t-test statistical tool with aid … Read more FEASIBILITY STUDIES AND ENTREPRENEURIAL SUCCESS OF SMALL AND MEDIUM SCALE BUSINESSES IN ASABA

SODEKE Adewunmi OluwakemiDepartment of MarketingOgun State Institute of Technology Igbesa, Ogun State, Nigeriasodekea@gmail.comOPEOLUWA Olumakinwa AdebayoDepartment of MarketingOgun State Institute of Technology Igbesa, Ogun State, Nigeriaopeoluwaak@gmail.com ABSTRACTAs a result of the Internet revolution, business processes are getting more complex and flexible. There is no doubt that technology and digital media utilization are increasingly becoming essential components … Read more BRAND EQUITY AND CUSTOMER SATISFACTION: THE MODERATING INFLUENCE OF SOCIAL MEDIA ADVERTISING