INNOVATION MANAGEMENT PRACTICES AND ORGANIZATIONAL PERFORMANCE OF DEPOSIT MONEY BANKS IN DELTA STATE


OGUNDARE, Justice Taiwo
Department of Marketing
Faculty of Management and Social Sciences
Dennis Osadebay University Asaba, Delta State, Nigeria
kentromaster@yahoo.com
UGHOVERO, Brilliant Aforkoghene
Department of Marketing
Faculty of Administration and Management
Delta State University of Science and Technology Ozoro, Delta State, Nigeria
ughovero.brilliant@gmail.com

ABSTRACT
The study focuses on effect of innovation management practices on organizational performance of deposit
money banks in Delta State. The population of the study consists customers and employees of Zenith
Bank and Polaris Bank, Delta State. The total population is 122 which consist customers and employees.
The study revealed that technology innovation practice and collaborative networks strategy have a
significant effect on organizational performance. The study concludes that innovation management
practices have significant positive impact on organizational performance of deposit money banks in Delta
State. By embracing innovation, banks can gain a competitive advantage, improve efficiency, enhance the
customer experience, mitigate risks, generate additional revenue streams, and promote employee
engagement. The study recommends that managers should provide employees with training opportunities
to enhance their innovation skills and knowledge.
Keywords: innovation, Technology innovation practice, innovation practice, collaborative networks.

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