admin

ADIELE Kenneth C.Department of MarketingFaculty of Administration and ManagementRivers State University Port Harcourtadiele.kenneth@ust.edu.ngKENNETH-ADIELE NneDepartment of Corporate EntrepreneurshipFaculty of EntrepreneurshipRivers State University Port HarcourtKennethnne3@gmail.comAGBURUM OkechukwuDepartment of MarketingFaculty of Administration and ManagementRivers State University Port Harcourtokechukwu.agburum2@ ust.edu.ng ABSTRACTDigitalization is among the most important changes in our rapidly evolving world. Digital innovations andtechnological novelties are engines of development … Read more

IKOROMASOMA EmmanuelDepartment of Office and Information ManagementRivers State Universityikoromasoma.emmauel@ust.edu.ngECHENDU Sharon IfeomaDepartment of Office and Information ManagementRivers State UniversityTalk2sharon@gmail.com ABSTRACTThe study examined the relationship between crisis communication strategies and operational performance ofdeposit money banks in Rivers State. The study adopted clarity, transparency and prompt response as thedimensions of the predictor variable whereas, service quality and customer … Read more

UKAIDI Chris U. A.College of Economics and ManagementKampala International University Ugandaukaidichris@kiu.ac.ugMBANG Uduak BasseyArthur Jarvis University Akpabuyo, CalabarUKAIDI EvelynDepartment of Business ManagementUniversity of Calabar, Cross River State, Nigeria ABSTRACTThe study is a comparative analysis of green manufacturing practices (GMP) of firms in South East Nigeria andMogadishu Somalia, using RECE model. The study used a qualitative research … Read more

NKUDA Matthias O.Department of ManagementFaculty of Management Sciences,University of Port Harcourt Choba, Port Harcourt, Rivers Statematthias.nkuda@uniport.edu.ngAWAH Catherine I. A.Department of Business ManagementFaculty of Management SciencesUniversity of Calabar, Cross River Statecatherineicheni@gmail.comUKANDU Nnenna E.Department of Business ManagementFaculty of Management SciencesUniversity of Calabar, Cross River Statennennaukandu@gmail.com ABSTRACTThis study investigated the influence of corruption on Nigerian economy with Singaporean … Read more

ONYENDI Hilary UchennaDepartment of Banking and Finance.Michael Okpara University of Agriculture Umudike, Abia Statehilluch2008@yahoo.comIBEABUCHI-ANI OgechiDepartment of Banking and Finance.Michael Okpara University of Agriculture Umudike, Abia Stateogecibeabuchiani@gmail.comONUEGBU OnyekachiDepartment of Banking and Finance.Michael Okpara University of Agriculture Umudike, Abia Stateonyekaonu2018@gmail.com ABSTRACTNigeria has witnessed unprecedentedly high public debt servicing over the years. Debates on this worrisomedevelopment have generated … Read more

MWESIGE RichardMakerere University Business School, Kampala Uganda/Moi University, Eldoret, Kenyarmwesige@mubs.ac.ugBONUKE RonaldMoi University, Eldoret, Kenyabonukeronald66@gmail.comSITUMA ClaireMoi University Eldoret, Kenyasitumaclare@yahoo.com ABSTRACTDespite extensive research on salesperson performance, insurance salespersons continue to report lowperformance; and this has called the attention of scholars, practitioners and policymakers. This study presentsempirical data that promises to resolve the conundrum surrounding the choice between … Read more

OZURU Henry NmelisiDepartment of MarketingFaculty of Management SciencesUniversity of Port Harcourt Choba, Port Harcourthenry.ozuru@uniport.edu.ngIGWE PeaceDepartment of MarketingFaculty of Management SciencesUniversity of Port Harcourt Choba, Port HarcourtCHUKWUMA Nnenna NancyDepartment of Business AdministrationFaculty of Management SciencesNational Open University of Nigeriachukwuma@noun.edu.ng ABSTRACTThe BBnaija show has been dubbed the most viewed non sporting event in African television and regarded … Read more

ALIKORNWO Peter MezenyeDepartment of Office Technology and ManagementCaptain Elechi Amadi Polytechnic Rumuola, Port Harcourt, Nigeriapeter.alikornwo@ust.edu.ngADIELE Goodluck ChidiDepartment of Office Technology and ManagementCaptain Elechi Amadi Polytechnic Rumuola, Port Harcourt, Nigeriaadielegoodluck5@gmail.comOMUNAKWE Priscilla ObunwoDepartment of Office and Information ManagementFaculty of Management SciencesRivers State University Port Harcourt, Nigeriapriscaomunakee90@gmail.com ABSTRACTThe crux of this study was to investigate the relationship between … Read more

ADIELE Kenneth C.Department of MarketingFaculty of Administration and ManagementRivers State University Port Harcourtadiele.kenneth@ust.edu.ngIKEGWURU Mac-KingsleyDepartment of MarketingFaculty of Administration and ManagementRivers State University Port Harcourtbestvaluecrest@gmail.comNWANKWO Greg ChigemechaDepartment of MarketingFaculty of Administration and ManagementRivers State University Port Harcourtnwankwo.chigemacha@ust.edu.ng ABSTRACTThe study investigated the relationship between customer defection management and marketing effectiveness of upscale dining restaurants in Port Harcourt. … Read more

LADOKUN Isaac OlujideDepartment of MarketingThe Polytechnic, Ibadan.ladokunolujide@yahoo.comAJAYI Paul OlusegunDepartment of MarketingThe Polytechnic, Ibadan.paulajayitd@gmail.com.com ABSTRACTThis study questioned the correlation between social norms and entrepreneurial intention of undergraduates inSouth-West Nigeria. 6 universities and 3 polytechnics that offer entrepreneurship as a program in South-WestNigeria were surveyed. The multi-stage sampling technique and random sampling were used determine 600 finalyear … Read more