PERFORMANCE OF SMALL AND MEDIUM-SCALE AGRIBUSINESSES IN RIVERS STATE: THE EFFICACY OF CHANNEL-BONDING CAPABILITY
ATEKE, Brown WalterDepartment of MarketingRivers State University, Port Harcourtbrown.ateke@ust.edu.ngGODDAY, Raymond LukeDepartment of MarketingNiger Delta University Wilberforce Island, Amassoma, Bayelsa Stateraymondluke99@gmail.comABSTRACTEconomic advancement of nations is interlaced with growth and prosperity of businesses. Hence, policymakers devote resources to orchestrating enabling environment for businesses, especially SMEs, to thrive.Governments have over the years made deliberate efforts to promote SMEs, … Read more